Graphic Design Series for AXIS

Our theme for FY2023 is “Life”.
The keyword “life” has many different meanings, each of which will be interpreted and expressed from the different perspectives of Yamaha Corporation and Yamaha Motor Co., Ltd.

Tuning Fork Touch - With your fingers. With the palm of your hand.

AXIS Vol.225

The joy, the pride of craftsmanship in the hands of a designer mold the clay, shape the form.
The left hand representing the player’s view, and the right hand representing that of the audience, continue a legacy passed down over generations.

The future is sure to be one of ever greater happiness and diversity.

The spirit of craftsman and manufacturing passed down over generations. We have expressed the joy spread at the hands of young designers.
This is a series of advertisements produced jointly by Yamaha Corporation and Yamaha Motor Company.
This advertisement was created by Yamaha Motor Company.

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A symbol of craftsmanship and manufacturing passed down over generations

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