Venova YVS-140 Casual Wind Instrument Wins Top Award, YH-L700A Headphones Win Gold Award in the DFA Design for Asia Awards 2022
Yamaha Corporation announces that its Venova™ YVS-140 casual wind instrument has been selected for the most prestigious Grand Award in the DFA Design for Asia Awards 2022. The YH-L700A wireless headphones were also selected for the Gold Award. This is the third international design award to be won by both the YVS-140 and YH-L700A, following the Red Dot Design Award (2022) and iF Design Award (2022).
Venova™ YVS-140 Casual Wind Instrument (Grand Award)
The Venova is a completely new type of acoustic wind instrument that was developed to allow players to enjoy an authentic saxophone-like feel and rich expressiveness in performance with ease.
The innovative branched-pipe structure and meandering shape allows the instrument to be played with simple fingering resembling that of a recorder, making getting started easy even for players who are new to wind instruments, while still providing a satisfying playing experience for established wind instrument players.
The Venova is also easy to use and maintenance is simple, thanks to an ABS plastic body that is lightweight yet durable and can be cleaned with water. Due to its compact size, the instrument can be taken virtually anywhere, allowing players to enjoy music easily in a variety of settings ranging from the outdoors to casual music sessions. In addition to the YVS-140 tenor model, the full lineup also includes a soprano model and an alto model, for a total of three models to satisfy a variety of player needs.
YH-L700A Wireless Headphones (Gold Award)
YH-L700A wireless headphones adapt to the media and the user's listening environment to embody "True Sound," the expression of every sound as the artist intended.
Yamaha's original "3D Sound Field" technology allows the user to select a three-dimensional space, or "sound field," that complements the audiovisual content. This is ideal for not only listening to music, but also watching movies and TV shows on streaming services, as well as short clips on video sharing services. Other unique features include "Listening Optimizer," an exclusive Yamaha technology that optimizes sound in real time based on the size and shape of the listener's ears and head. With the inclusion of "Listening Care" technology to reduce strain on the ears, the headphones also help users enjoy music while caring for their ears and hearing. The simple, distinctive rectangular silhouette of the headphones is the inevitable result of the designers' pursuit of intuitive operation and uncompromising comfort. Fabric and leather materials are used throughout to create a luxurious feel that gently embraces the user.
DFA Design for Asia Awards
The DFA Design for Asia Awards is a Hong Kong Design Centre program that was launched in Hong Kong in 2003 to celebrate design excellence and acknowledge outstanding designs with Asian perspectives. DFA awards are presented to companies and designers whose superior work reflects Asian lifestyles and who are influential in the design field. In addition to the top prize—the Grand Award—and three other special awards, Gold, Silver, Bronze, and Merit Awards are presented to winners chosen from a total of six design disciplines. In 2022, a total of 195 awards were presented, including 9 Grand Awards.
Yamaha has received a total of eleven DFA Design for Asia Awards, including the Grand Award for its SILENT Brass™ in 2014, its YEV electric violin in 2017, and its YDS-150 digital saxophone in 2021, and the Grand Award with Special Mention for its Venova™ casual wind instrument in 2018.
DFA Design for Asia Awards Official Website: https://dfaa.dfaawards.com/
Yamaha Design Official Website: https://www.yamaha.com/en/about/design/