Our Businesses
Key points of businesses
POINT1
Global Operations in Three Domains
Yamaha is the world’s largest comprehensive musical instruments manufacturer, producing and selling a complete lineup of products ranging from acoustic to digital musical instruments.
We are developing wide-ranging, global operations spanning from businesses related to sound and music, encompassing musical instruments, professional audio equipment, home audio products , automotive sound systems and network equipment.
POINT2
Revenue and Core Operating Profit of each Business Segment
Groupwide Consolidated Revenue and Core Operating Profit
Regional Composition of Revenue
(Fiscal 2025)
Businesses
Musical Instruments Business
Business Overview
The musical instruments business represents our core business. In addition to developing acoustic instruments such as pianos; wind, string, and percussion instruments; and digital musical instruments that leverage electronic technologies, we are rolling out other products such as hybrid instruments that meld both acoustic and digital technologies. This business takes advantage of the core sound and music technologies Yamaha has fostered throughout its history and the craftsmanship we have honed on the production floor as well as AI, kansei (sensibility) engineering, simulation, and other new technologies. Our diverse product lineups and music promotion activities are deployed through our global sales and service structures to maintain our leading global position.
Piano Business
Business Overview
The piano business is one we have cultivated for over a century and can be considered a core part of the Yamaha Group’s operations. The fundamental value of Yamaha’s pianos is their ability to help performers produce the types of performances that they envision with technologies and quality backed by the sensibilities we have fostered throughout our long history. In addition to supporting the performances of leading pianists and other musicians, we provide piano performance experiences tailored to customers’ lifestyles with hybrid products that incorporate digital technologies. Piano business subsidiary L. Bosendorfer Klavierfabrik GmbH is a piano manufacturer founded in 1828 that is loved by enthusiasts around the world.
Revenue (Fiscal 2025)
¥ 42.6billion
Business features and Yamaha’s Strengths
- China is the biggest market in the world
- Yamaha is the world biggest supplier of the full-line piano products
- Proposals for enjoying pianos that apply digital technologies pertaining to Disklavier, TransAcoustic, and other products
Digital Musical Instruments Business
Business Overview
In the digital musical instruments business, our diverse product and service lineup spans from digital pianos and portable keyboards, for which we boast a world-leading market share, to synthesizers and Electone electronic organs. These products are built on our excellence in digital technologies. With these offerings, we seek to approach growing markets in emerging countries, accommodate the needs of various age groups, and respond to social trends arising from the emphasis on sustainability in order to continue providing customers with new experiences and inspiration.
Revenue (Fiscal 2025)
¥ 100.9billion
Business features and Yamaha’s Strengths
- Increase in global demand along with the launch of products with multifunction and easy-to-use operation
- Yamaha holds No.1* global market share
*Company estimation
- Supply of models with functions and content tailored to the local music traditions of emerging markets
Wind, String, and Percussion Instruments Business
Business Overview
The wind, string, and percussion instruments business spans a wide range of products, including more than 15 varieties of wind instruments, such as trumpets and saxophones; string instruments like violins; and percussion instruments, such as acoustic and electronic drums and timpani. With this wide range of products, the Yamaha brand is able to compete for the leading position in regard to various types of musical instruments. We are also involved in the creation of various custom models that meet the needs of major artists as well as models that are played in educational settings around the world.
Revenue (Fiscal 2025)
¥ 69.7billion
Business features and Yamaha’s Strengths
- Growth expected in emerging countries
- Yamaha competes for top shares in major products
- Expertise in stimulating demand for wind instruments
Guitar Business
Business Overview
Since we commenced the manufacture and sale of domestic guitars in 1966, our guitars have been recognized for their craftsmanship and genuine quality, which has helped us expand global sales of our robust product lineup, including acoustic guitars, electric guitars, and bass guitars as well as amps, effectors, and other peripherals. Group operating company Yamaha Guitar Group, Inc. possesses numerous U.S. brands and has formed relationships with major music artists based in the United States as it advances its R&D and global marketing activities.
Revenue (Fiscal 2025)
¥ 44.2billion
Business features and Yamaha’s Strengths
- Occupies the largest market size within the whole musical instrument market and the market comprises of a number of small-scaled specialized manufacturers
- Yamaha’s strength lies on merging the traditional craftsmanship and the cutting-edge technologies
- Multi-brand offerings to meet various needs
Music Education Business
Business Overview
YAMAHA MUSIC SCHOOLs for children to adults are offered in more than 40 countries and regions around the world, contributing to the cultivation of music culture.
Music school operation business in Japan was transferred to Yamaha Music Foundation in July 2015.
Revenue (Fiscal 2025)
¥ 16.4billion
Business features and Yamaha’s Strengths
- Accumulated know-how and experiences over 60 years’ school operation
- Approximately 300,000 students in Japan and 160,000 students overseas
No.1
Share in Global Musical Instrument Market
Fiscal 2025, monetary value basis, estimates by Yamaha Corporation
Audio Equipment Business
Business Overview
The audio equipment business is one of the business pillars of Yamaha, a company centered on sound and music. In this business, we offer audio equipment for consumer use including conventional home audio products as well as production, streaming, and PA equipment for creators. As for audio equipment for professional use, we provide network equipment as well as acoustics solutions for various applications, such as concerts, events, and remote meetings. We also supply audio equipment for mobility use such as automotive sound systems and emergency communication solutions.
Consumer use
Business Overview
Yamaha supplies conventional home audio products, such as AV receivers and HiFi speakers, as well as PA, music production, and streaming equipment. With this diverse lineup, we are able to propose a variety of ways to enjoy music tailored to individual user cases. Our home audio products excel at accurately communicating to listeners the passion artists inject into their music and the aesthetics creators seek to present to move and inspire with this uncompromised audio. As for PA, music production, and streaming equipment, we propose both hardware and software to offer solutions to various needs.
Revenue (Fiscal 2025)
¥ 44.9billion
Business features and Yamaha’s Strengths
- Yamaha combines Yamaha’s sensibility and advanced digital technologies to create new value
- Yamaha proposes a various ways to enjoy music to match diversified music lifestyle
Professional use
Business Overview
Yamaha’s various professional audio equipment products can be found at prestigious concert sites and halls as well as commercial facilities around the world. We also provide conferencing systems for realizing comfortable remote communication as well as network equipment that is used in various corporate networks and stores. Supplying our installation know-how together with hardware, we are able to propose comprehensive solutions for a wide variety of markets that combine Yamaha brand products with those of other Group companies.
Revenue (Fiscal 2025)
¥ 72.1billion
Business features and Yamaha’s Strengths
- Yamaha holds No.1* global market share for digital mixers
*Company estimation
- Yamaha proposes audio solutions for commercial spaces including retail shops and conference halls
- Yamaha offers wide range of products from offices to public facilities and accommodation
- Network equipment is introduced at small-to-midsized companies and retail shops, receiving high recognition of reliability and operability
Mobility use
Business Overview
Yamaha supplies the ever-changing automotive market with automotive sound systems that create the ideal acoustics environment based on the concept for each vehicle. We also offer emergency communication solutions. Since the 2020 launch of our automotive audio systems, these products have continued to drive the growth of our business. To date, Yamaha systems have been used in the vehicles of numerous Japanese and Chinese automobile manufacturers. Meanwhile, our emergency communication solutions are matched to the laws of the respective markets to provide noise-free communication in the event of an accident.
Revenue (Fiscal 2025)
¥ 18.8billion
Business features and Yamaha’s Strengths
- Product proposals amalgamating core sound-related technologies and sound production expertise
Industrial Machinery and Components Business
Business Overview
Expands business areas with automotive interior wood components, and factory automation equipment based on technological capabilities cultivated through the development of digital musical instruments and audio equipment.
In the automobile interior wood components business, Yamaha provides the everchanging automotive market with automotive decorative parts that help sculpt a luxurious and comfortable atmosphere. Meanwhile, in the factory automation (FA) equipment business Yamaha offers testing machines that assure high quality to the food market, where safety is a must, as well as to the electronic equipment market, where functionality demands are growing increasingly more sophisticated.
Revenue (Fiscal 2024)
¥ 18.2billion
Business features and Yamaha’s Strengths
- Automobile interior wood components: Timber processing, coating, and decorating technologies and superior design proposal capabilities fostered through musical instrument production
- Factory automation equipment: Superior levels of quality and reliability and cutting-edge technologies that realize high-speed, high-precision FA equipment