Would concepts taken from the raw materials used in crafting musical instruments inspire new opportunities
Creating new businesses from new materials
1959
Using FRP in sports and lifestyle products
1961
Success with metals
Building on the knowledge provided by research into piano frame casting, Yamaha embarked on full-fledged research into metals. We conducted research and development into a range of materials utilized to forge brass instruments, and to make snow ski edges and beryllium speaker cones.
1961
Becoming Japan's foremost maker of metals
Starting with iron-aluminum alloys in 1961, Yamaha began external sales of metals such as copper alloys, sendust, and titanium, establishing itself as one of the big three special metal makers in Japan.
1982
Transforming golf with new materials
Yamaha applied its materials research to carbon composite and forged titanium heads, creating an extensive range of golf clubs.